Are you aiming to maximize the potential of mobile performance advertising? If that’s the case, then the recent release of Apple’s SKAdNetwork 4.0 might be
Overview of browser cookies Over the years, cookies have been in hot milk, but recently, with privacy concerns, they found themselves in hot water with
A lot of companies are losing users, not just your app. Why is that? Statista, the leading statistic platform, highlighted in its report Mobile App
If you’re looking to improve your customer’s experience and drive long-term loyalty, customer journey mapping is a solution you should consider. This powerful tool is
May 2023 — e-CENS is pleased to introduce Patrick Soch as the new Senior Director of Digital Transformation. With extensive experience and expertise in digital
e-CENS & Invesp are excited to announce the launch of Sigma Digital — a dynamic alliance that combines e-CENS’ expertise in Data with Invesp’s mastery
Overview Since GDPR came into effect in 2018 in Europe, more and more countries have followed suit. The shift toward consumer data protection across the
The use of Artificial Intelligence (AI), especially in the form of Machine Learning (ML), is well and truly established in many industries. And, thanks to the
